DR FRANK AKASREKU

DR FRANK AKASREKU

SENIOR CONSULTANT (MARKET RESEARCH)

Dr Frank Akasreku is a lecturer from the Department of Marketing, University of Ghana Business School (UGBS) and assigned to the Department of Distance Education to coordinate marketing courses. Frank holds a PhD from the Wits Business School, University of Witwatersrand, South Africa. His research interest lies in digital marketing, brands, and consumer behaviour. He teaches principles of marketing, social marketing, and introduction to business administration. In other pursuits, he serves as a committee member of the examination committee for distance education. He served as the chairman of the College of Education committee tasked to develop a financial and marketing plan for the UG Press.